How SMEs Can Grow Their Business

How SMEs Can Grow Their Business

There are a lot of challenges that can inhibit a SME’s success; obvious ones, such as gaining new customers , managing increasing costs , or securing repeat business . As well as more unusual ones, such as gaining access to the skill pool, having the required experience and understanding to elevate...
Managing Digital Marketing Processes to Avoid Unnecessary Costs

Managing Digital Marketing Processes to Avoid Unnecessary Costs

On any given day, consumers receive a constant stream of messages. Whether it’s a bank statement in the morning post, an email notifying them of a retailer’s upcoming sale, or a tweet promoting a new offer, the nature of customer communications today means marketing departments are no longer...
The DO’s and DON’Ts when Dealing with Increasing Outgoing Communications

The DO’s and DON’Ts when Dealing with Increasing Outgoing Communications

As businesses grow, they are faced with managing large volumes of outgoing communications . Indeed, not only do they have to manage documents from different sources , but they also need to send them via numerous channels . This can be difficult to oversee effectively, particularly for businesses...
Multichannel Communications: How it Works

Multichannel Communications: How it Works

The communications landscape used to be simple. Small- and medium-sized businesses (SMBs) used either post or fax to send correspondence. Today, digital communications play a far more prominent role and businesses are adopting multi-channel strategies in order to cater for evolving customer...
Infographic: Why Using One Communication Channels is Harming Growth

Infographic: Why Using One Communication Channels is Harming Growth

When communicating, it’s sometimes easy for businesses to prioritize their own requirements over their customers’. Perhaps it’s cheaper or just less hassle to use a single channel, and the bottom line is what matters anyway, right? Wrong!
Infographic: Think Print is Dead? Think Again

Infographic: Think Print is Dead? Think Again

As the number of communication channels continues to increase , businesses are constantly evaluating the most effective ways of reaching customers. Driving engagement and experience leads to sales and growth, so organizations cannot underestimate how important it is to get the right mix between...
Infographic: The Present and Future of Invoicing

Infographic: The Present and Future of Invoicing

In 2016, businesses across Europe issued 36 billion invoices . Invoices are essential to cash flow, meaning the processes used to create and send them will have a large influence over an organization’s success. However, when sending, there remains a reliance on paper. This is an inefficient option...

Do Customers’ Preferred Channels of Communication Matter?

Effective communication is a challenge for all businesses, and while every customer wants communication to be convenient, this doesn’t necessarily mean digital all the way. If businesses don’t optimize their multi-channel communications they can end up spending more time than they should on...

Do You Know How Much Your Business Spends on Postage?

Postage meters simplify mail handling , helping businesses process outgoing mail quickly and efficiently . They also help businesses ensure the right postage is paid for different sizes and weights of letters and packages according to the class of mail. That’s all to the good for smooth business...

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